ga4 item scoped dimensions. Google Tag Manager: No tag for GA4 configuration or GA4 event. ga4 item scoped dimensions

 
 Google Tag Manager: No tag for GA4 configuration or GA4 eventga4 item scoped dimensions  A/B testing experiment last updated timestamp in msec

According to the schema changes item-scoped dimensions and event-scoped metrics are incompatible. You’d just need to edit the event_name first, as page_view would not be the correct name for a purchase. via Google Ta. Step 2:. Item-scoped custom dimensions. Currency of the items associated with the event, in 3-letter ISO 4217 format. I currently have a user-defined variable in GTM that gets the GA Session ID from the cookies. Session-scoped dimensions show you where both new and returning users are coming from when they start new sessions. GA4 Automigration – What you NEED to know February 28, 2023. Google Analytics provides an item-scoped and event-scoped version of each ecommerce metric. ” These are optional and can be used exactly the same way as. GA4 Changes: ️ Added to GA4. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. google. Discover more about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience segment builders. For standard properties, you can register up to 10 item-specific custom parameters, while Analytics 360 properties allow for up to 25 custom dimensions. With the introduction of User and Event Parameters as simple key-value pairs in Google Analytics 4’s data collection, Google has. Now that we’ve revisited what these dimensions mean, let’s dig deeper into each of them. Now that we’ve revisited what these dimensions mean, let’s dig deeper into each of them. g. Let’s start with setting up a GA4 event tag. 10. Lack of. 125. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. Notably, product-scoped custom dimensions are not mapped to the items array. In the picture above, dimension12 is used to maintain product size,. getMetadata method returns Custom dimensions and metrics available for the specified GA4 property ID, as well as Universal metadata. Examples include geography, gender, language, and country. Google Tag Manager: No tag for GA4 configuration or GA4 event. Step-3: Click on the three dots menu next to the user property (aka user-scoped custom dimension) you want to delete: Step-4: Click on the ‘ Archive ‘ option: When you upgraded to GA360, your quota was extended to 200 custom dimensions and 200 custom metrics. 125. For example, Sessions is a session-based metric so it can only be used with session-level dimensions like Source or City. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions and metrics are. In Tag configuration, do the following five steps:NEWS >> Item scoped custom dimensions are now available in #GA4 properties. The following are the general syntax for Custom Metrics. 125 event-scoped custom metrics per property. Let's start with the good news: custom item-scoped parameters (custom dimensions for your ecommerce products) are finally available in the GA4 BigQuery export. This example query contains all following Google Analytics enhanced ecommerce products dimensions and metrics. This article describes the dimensions andThe GA4 audience builder now allows the creation of audiences using new dimensions and metrics. CRM data. Hopefully, this will change in the future. Event-scoped Custom Dimensions. Point & Counterpoint: Why you should give GA4 a chance July 21, 2022. Event Action: pdf. Custom dimensions and metrics are very similar, but there is one difference: A custom dimension either has an event scope or a user scope, and a custom metric always has an event scope. In GA4, you can set up 50 event-scoped custom dimensions and 25 user. If you upgrade to the enterprise version (called "New GA 360") then you will be able to create 250 custom dimensions or metrics, 100 user. Attribution dimensions like source are becoming incompatible with some event-scoped metrics like eventCount. The currency the product or service is sold in. As for product-level, you could use leftover dimensions like item_category3…Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. GA4 has introduced new dimensions and metrics for ecommerce. #2 Custom Parameters – These are the parameters you manually send along with an event. Defined based on a custom event parameter. GA4 (Google Analytics. The following exceptions apply:In GA4, event-scoped and item-scoped dimensions only apply to the specific event with which they are sent. ”item_category5. product_color to item. Note: In GA4, hit scope is referred to as. In GA4, you can create up to 25 user-scoped custom dimensions and up to 50 event-scoped custom dimensions per property. Universal Analytics 360 Deprecation Date Extended (does NOT apply to Free customers) December 20, 2022. Go to your GA4 property in the menu click ‘ Configure’ (1), go to ‘ Custom definitions’ (2) and click ‘ Create custom dimensions’ (3): Follow the overview table above and add one user custom dimension at the time. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. It tells GA4 when and where to track the dimension or metric. My name is Johan van de Werken. You must set up ecommerce events to populate ecommerce metrics. Analyze an attribute about a product or service sold on your online store. This allows you to analyze information about your products or services and separately analyze important ecommerce interactions. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andAlso, keep in mind that the reporting on custom dimensions is not retroactive inside GA4. Not just for Ecommerce but for all GA4 data collection! Item-scoped Custom Dimensions. However, what it has done has introduced the idea of item-scoped data. User – 25. it is solved by uninstalling google app for shopify - prevents number conflicts and just keeping gtm script on head on theme. Analyze an attribute about an event, such as the value of the event or whether the intended action was completed successfully. For the next step, enter GA and go to Admin > Property > Custom Definitions > Custom Dimensions > +New Custom Dimension and fill out the name and scope for your variable. In the row for an event or user-scoped custom definition, click . Click on the three dots icon next to the custom dimension, and then select “ Edit ”. New dimensions and metrics in the audience builder. User Properties: Type: OBJECT. Consequently, collecting session-based custom dimensions may not be particularly meaningful; consider switching them to the event, user, or item-type custom dimensions for better alignment with GA4’s. Item-scoped custom dimensions are used for any. . This article describes the dimensions andGA4 Custom dimensions vs Universal Analytics Custom dimensions. 10. Follow the below steps to archive a user property: Step-1: Navigate to your GA4 property view and then click on the ‘Configure’ link: Step-2: Click on ‘Custom Definitions’. – RonC. Currency. If only ‘standard’ ecommerce is measured: use the hits. This custom variable template is a great solution for migrating from the. A/B testing user engagement from variance_square. To create an item-scoped custom parameter, go to Admin > Data display > Custom definitions > Custom dimensions. For some parameters, GA4 gives you the ability to define them at both the Event level and Item level. If you need help with setting up Ga4 choose our implementation and configuration of Google Analytics 4 service! Tomek, our SEM Specialist, will make. Let's start with the good news: custom item-scoped parameters (custom. [GA4] Ecommerce scopes Understand how parameters defined at different levels in ecommerce events impact your reports Google Analytics categorizes ecommerce data into event and item scopes. Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. Analyze an attribute about a product or service sold on your online store. For example, to capture and map the product color, map utag_data. Event-scoped custom dimensions: 50: 125: User-scoped custom dimensions: 25: 100: All custom metrics: 50: 125: GA4 Custom Dimensions Vs. Analyze an attribute about a product or service sold on your online store. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andClick the Create custom dimensions blue button and create an event-scoped custom dimension by entering the dimension name and event parameter. Item-scoped custom dimensions Setting up and configuring custom dimensions and metrics to collect data is a key part of harnessing the power of automated reporting . Defined based on a custom event parameter within an items array. In October 2020, Analytics replaced Custom-parameter reporting with Event-scoped custom dimensions and metrics reporting. 4. This replaces the product-scope dimensions in UA. User-scoped traffic dimensions in GA4 come with the prefix ‘First user’ and show you where the users came from the first time. For custom dimensions, there are three types of scopes: Event-scoped custom dimensions; User-scoped custom dimensions; Item-scoped custom dimensions; Scopes in event-based analytics. Of these 27 custom item parameters, you can configure: 10 item-scoped custom dimensions for standard properties; 25 item-scoped custom dimensions for Analytics 360 properties; Make. As for session-scoped dimensions, you can replicate them in form of event-scoped dimensions in Google Analytics 4. Item-scoped parameters per event: In addition to the prescribed item-scoped parameters for each recommended ecommerce event, you can include up to 27 item-level custom parameters in an ecommerce event. If you have an event-scoped custom dimension (sometimes referred to as “hit-scoped”), that means that every time an event happens on your client’s website or app, your custom dimension is collected and included in the report. . In October 2020, Analytics replaced Custom-parameter reporting with Event-scoped custom dimensions and metrics reporting. Google Analytics collects some user-scoped dimensions by default. Connect Polymer to your GA4 account with the software’s pre-built connector, and you can start pulling data in seconds. 0 Best practice for add-on items during ecommerce transaction with Google Analytics 4 (GA4) 0 Google Analytics 4 ecommerce is not firing within Shopify theme. The process of creating. . Any time you use an item. Nicole Farley on March 17, 2023 at 9:20 am. Update #1: GA4 now supports item-scoped custom dimensions. GoogleUnderstand how parameters defined at different levels in ecommerce events impact your reportsGoogle Analytics categorizes ecommerce data into event and item scopes. Each dimension and metric has a scope (user-level, session-level, hit-level), and you can’t combine dimensions and metrics of different scopes. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. Session → 3. In Universal Analytics this was tracked as a hit-scoped custom dimension and recorded via Google Tag Manager's analytics settings variable. ) Yes (overwrite) Custom. By default, the Ecommerce purchases report includes the "Item name" dimension and metrics like "Items viewed" and "Items added to cart", which allow you to see how many times each item is viewed and added to cart. 25. There are 3 new dimensions: Item affiliation; Item variant; Shipping tier; Shipping tier is event-scoped and associated with an online shopping event, like a purchase event. You must set up ecommerce events to populate ecommerce metrics. Measure anything that isn't captured in GA4's default metrics and dimensions. How scope has changed in Google Analytics 4; PART II: The setup of custom dimensions + reports. Item scoped parameters added to ga4 export schema. This feature allows you to track custom items parameters on your website in much more detail than before. If you use manual tagging and auto tagging together, then the source, medium, and other traffic-classification dimensions use the auto-tagged values. 0. If you have certain specific product information that the standard GA4 item scoped dimensions cannot satisfy, you can create your own custom ones in GA4. Edit level user access is required to configure custom dimensions in GA. Examples of standard item-scoped dimensions include: Item name. 1. The result of the query will not be an exact replicate of any report in the GA4 user interface. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. Any tips on how I could try to mimic a session scope in GA4? One idea I had was to just capture my. User ID. It tells GA4 when and where to track the dimension or metric. If you're a game developer, metrics like "level completions" or. There are a number of dimensions that Google. The guide is aimed at Google Tag Manager users and has been designed to complement the official documentation. See Custom user properties to learn more about custom dimensions. These parameters provide information about the purchase. g. For example: If you store the gender of signed-in users in a CRM system, you could combine this information with your Analytics data to see Pageviews by gender. For example, include "customUser:last_level" in a Data API request to create a report for the User-scoped Custom Dimension with parameter name "last_level". For example, you can analyze the color, size, rating, or status of a product. By implementing custom dimensions through GTM and configuring them in your GA4 property, you can customize your GA4 property and reports. Not just for Ecommerce but for all GA4 data collection! Item-scoped Custom Dimensions. This GTM Variable can also map Item Parameters to Product Scoped Dimensions & Metrics, and configure a Enhanced Ecommerce Checkout based on your GA4 Ecommerce implementation. User-scoped Custom. Filter internal trafficAlso, keep in mind that the reporting on custom dimensions is not retroactive inside GA4. I'm trying to understand how to recreate this (or something similar) in GA4. For example, you can analyze the color, size, rating, or status of a product. You can check out Google’s official guide on the subject for more details and parameters. 25. These include custom reports, segments, and dimensions. Whereas in GA4, you can create up to 50 event-scoped custom. These dimensions always include the prefix "Session," as in the Session source dimension (which shows you the most common sources for new sessions). Here, ‘Gender’, ‘Age’, ‘City’, ‘Source /Medium’, ‘Browser’, ‘Device Category’ and ‘Operating System’ are all reported as dimensions in GA4 because they are the characteristics of your website user. 50. UA to GA4 Migration - Can we use the same GTM container used for UA. g. Currently, GA4 has two scopes for custom dimensions: User Scoped; Event Scoped Using reports to see ecommerce metrics. 2. Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. Step 3. For example, you can't create another audience once you create 100 of them. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. Defined based on a custom event parameter within an items array. The image below shows the GA (UA) Ecommerce Tag Setup, using a Event Tag. If you take a look at the developer guide, you’ll notice five optional properties in the “items” node of the eCommerce schema: “item_category,” “item_category2,”. You can solve partial compatibility issues by using the EEC products to GA4 items custom variable template. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andThis GTM Variable creates either GA4 Events or GA4 Ecommerce Items based on the Enhanced Ecommerce Object or Google Tag Manager Variables. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. The following dimensions and metrics are freshly introduced in the audience builder: Item-Scoped. This report shows you the first traffic source of each individual session. Item-data import works by using the Item ID dimension as a key. GA4 - Item Scoped Custom Dimensions Via GTM GA4 Event Tag? 4 Show simple list of transactions in GA4? 1 Get GA4 report from frontend with OAuth2. It is a limitation, but more than you could use in Universal Analytics. GA4 - Item Scoped Custom Dimensions Via GTM GA4 Event Tag? 2 Total Revenue in GA4 for non ecommerce sites. Item-Scoped Custom Dimension. 50 event-scoped custom dimensions per property. Item-scoped metrics. We are tracking all events mentioned in Google's documentation (e. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. Item-scoped dimensions will still be compatible with item-scoped metrics like itemRevenue, user-based metrics like activeUsers,. Event-Scoped Custom Dimension 3. Which scope do they have: User, Event (and later: Session & Item) Is it a numeric value where calculations would make sense? Make it a metric! Involve your colleagues! Other departments might have some input - especially given that this data is likely leaving GA at some point and being piped into your data hub. A/B testing experiment last updated timestamp in msec. User-scoped Custom Dimensions in Google Analyti…Explorations can include item-scoped dimensions and metrics or event-scoped. They do not carry over or apply to other events in the same session, including subsequent. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. User-scoped dimensions come from user properties. If you use manual tagging and auto tagging together, then the source, medium, and other traffic-classification dimensions use the auto-tagged values. How Google Analytics is organized Create an organization Switch between accounts and properties Structure your Analytics account Edit / delete accounts, properties, and data streams Move a property Delete / restore accounts and properties Access and data-restriction management Add, edit, and delete users and user groups Universal. This set of dimensions is integral for conducting e-commerce analysis. Before diving into custom dimensions, you might want to understand more. The custom dimension shows up with the proper value set. Schema key: lists the key dimensions or metrics. A/B testing revenue from variance_square computation. This will allow you to have the same. Item category 2 – Hierarchical category in which the sold item is classified. They can be event-scoped, user-scoped or item-scoped. Any time you use an item-scoped. There are three types of custom dimensions in GA4 that. Item-scoped custom dimensions currently do not appear in the Realtime report or DebugView. Once defined, custom dimensions and metrics will show up in real time in custom reports, the BigQuery Export, and in the GA4 connection to Looker Studio. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions and metrics are. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. If you click the white “Quota information” button that is shown two images above, you’ll be able to see how much of your quota you have used. User-scoped custom dimensions: 25: 100: Item-scoped custom dimensions: 10: 25: All custom metrics: 50: 125: Monthly Quota. Ecommerce. Quota information for custom dimensions. Defined based on a custom event parameter. The key is used to join the data you upload with the existing data in your events for this data-source type. For example, you can analyze the color, size, rating, or status of a product. To check your quota, in Google Analytics 4 go to Admin / Custom definitions and click Quota information. A/B testing total revenue from variance_square computation. This means that dimensions such as item name, item id, item category, source, medium and campaign name will be incompatible with metrics such as event count, add to cart, ecommerce purchase. This example query contains all following Google Analytics custom dimensions and metrics. 10. Why we care. Event Label: catalog. There are three categories of custom dimensions: Event-scoped custom dimensions. Custom dimensions. Analyze an attribute about a product or service sold on your online store. Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. Enter the Dimension name and select user under ‘scope’ and add the parameter (code) under User property. Defined based on a custom event parameter within an items array. Value: Type: NUMBER. Defined based on a custom event parameter within an items array. They do not carry over or apply to other events in the same session, including subsequent and previous events. You can query the Metadata API method to list all Custom Metrics for a Property; here is an example of using the Metadata API method. Upper and lower case letters are distinguished. Item-data import can bring your entire product catalog into Analytics, letting you measure uThese parameters are also defined in custom dimensions. It is a limitation, but more than you could use in Universal Analytics. Now, I've tried a lot of things, currently using config: window. 4. In Universal Analytics, a custom metric can have anyone of the following two scopes: Hit; Product; Whereas in GA4, a custom metric can have only one scope and that is event scope. Why GTM server container duplicates intercepted GA4 client events? 5. g add_to_wishlist) I've tried and it doesn't seem to show up in the GA4 debugger. It’s also the most misunderstood report. Defined based on a custom event parameter within an items array. User-scoped custom dimensions: 25: Yes: Event-scoped custom dimensions: 50: Yes: Event-scoped custom metrics: 50: Yes: Registered custom conversion events: 30: Yes: Data retention: Up to 14 months: N/A:. Learn about the Google Analytics 4 dimensions and metrics that appear in your reports, explorations, and in the audience and segment builders. “Rules of scope also apply to Custom Tables (and Custom Reports). New Metrics: A/B testing ad revenue from variance_square computation. Select the Google Analytics: GA4 Event as the tag type. Item scope dimensions will still be compatible with item scoped metrics like item revenue, user based metrics like active users, and session based metrics like sessions. You can also use custom metrics and dimensions as segments and secondary dimensions in standard reports. A lot of Google Analytics 4 dimensions and metrics can be derived straight from the tables without performing calculations on the data. The following ecommerce dimensions and metrics are available in Explorations and the Data API: Item affiliation. To modify a custom dimension in GA4, here’s a step-by-step guide:Here are the item-scoped metrics provided by GA4: 1. Item-scoped custom dimensions. the 1 in dimension1) in the first field, and then an item parameter name in the second. Analyze an attribute about a product or service sold on your online store. You can send one or more item IDs with your events. These analyses are based on custom event parameters defined to provide specific data insights, such as transaction value for instance. Ecommerce advertisers and. The Ecommerce purchases report includes item-scoped dimensions and metrics that let you see how well each item is performing. GA4 is still inferior to GA. Analyze an attribute about a product or service sold on your online store. Discover the different types of ecommerce metrics and how you can use the different types to see your ecommerce dataGoogle Analytics offers two types of ecommerce. com Properties A custom dimension is an attribute or characteristic of an event, product or consumer, that you want to track. 5. . Scope in Universal Analytics; 1. Almost everyone uses this report for their GA4 traffic source reports. The value of a user-scoped dimension should change very rarely. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. In the row for an event or user-scoped custom definition, click . Go to Tags and click on the New button. Defined based on a custom event parameter. GA4 Custom Dimension (not set) Ecommerce. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions andNew in GA4: Item-Scoped Custom Dimensions April 13, 2023 Napkyn April 14, 2023 . You must set up ecommerce events to populate ecommerce metrics. Analytical Growth’s Post Analytical Growth 36 followers 2wEvent-scoped custom dimensions and metrics. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. The manually tagged values for utm_content and utm_term are used for the Manual Ad Content and Manual Term dimensions. GA4 - Item Scoped Custom Dimensions Via GTM GA4 Event Tag? 2. 1. Item-scoped custom dimensions. The GA4 BigQuery export schema can. The process looks like this:* First, you have to send a user property to GA4 (e. I read the docs of GA4 and has found it unhelpful and in the google searches nothing came but 'Universal Analytics' and no GA4 articles. But I'm not sure if such custom dimensions can be sent with a product orientated event yet (e. If you want to map product-related data to item-scoped custom dimensions, map the utag data to a member of the item. Please remember that when you are preparing reports in GA4, item-scoped dimensions should be combined with item- or event-scoped metrics to get reporting metrics. To remove. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. 125 event-scoped custom dimensions per property. ” These are optional and can be used exactly the same way as product. Google Analytics provides event-scoped and item-scoped metrics to help you measure interactions with products or services on your website or app. For example, while Google Analytics records when a user views a page, you may want to know when a user makes a donation, interacts with a new feature, lands on a confirmation page, or renames a file. #GA4 has introduced new dimensions and metrics for ecommerce. Item Scoped eCommerce Custom Dimensions in GA4 . In GA4, custom dimensions and metrics are created from your event. Session → 3. You can use the Analytics URL builders to construct your URLs. The name of the product or service. You can send one or more item IDs with your events. This is useful if you want to implement GA4 Ecommerce, but at the same time needs to run Universal Analytics Enhanced Ecommerce in parallel. The other two are item-scoped dimensions, which is clear by their description. Learn how to configure user-scoped custom dimensions in GA4. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. The new e-commerce dimensions provide more granular data on items, promotions, and shopping behavior. Google's update impacted three dimension types: item-scoped, attribution, and query string. However, this wasn't available in BigQuery. The following dimensions and metrics have been newly introduced: Item-Scoped Dimensions:PART I: Let’s start with some theory about dimensions. This allows you to analyze information about your products or services and separately analyze important ecommerce interactions. This reporting feature corresponds very closely with hit-scope custom dimensions in Google Analytics Universal. Item-scoped parameters added to GA4 export schema. You must set up ecommerce events to populate ecommerce metrics. You can query the Metadata API method to list all Custom Dimensions for a Property; here is an example of using the Metadata API method. For example, you can get: the reporting metric purchase_count (the number of times a specific item was purchased) by combining the item-scoped dimension. If you take a look at the developer guide, you’ll notice five optional properties in the “items” node of the eCommerce schema: “item_category,” “item_category2,”. So, how do you add custom dimensions in Google Analytics? It depends a bit on which type of dimension you’re creating (event-scoped, user-scoped, or item-scoped). Please remember that when you are preparing reports in GA4, item-scoped dimensions should be combined with item- or event-scoped metrics to get reporting metrics. This article describes the dimensions andUpdate: New dimensions and metrics for ecommerce in GA4. You must set up ecommerce events to populate ecommerce metrics. It is possible to create custom. This article describes the dimensions andGA4 SQL is a free and user-friendly tool that simplifies the querying process for Google Analytics 4 data in BigQuery. If you only need one dimension or metric, look at the -- comments in the example query and copy the part you need from. (GA4) When the page loads the event is fired and all data is sent to GA4 via GTM (Google Tag Manager). 2. It's no longer just the property id visible in the property list, unfortunately. To set up a Custom Metric in GA4, follow the steps below: (the ‘gear’ icon in the bottom-left corner) In the “Property” column, click on (circled in red in the screenshot below) 4. In addition to the. What’s important to keep in mind is that event scoped dimensions apply only to the event they send with, whereas user scoped dimensions apply to all events for. Select the “Custom Metrics” tab and then click on the “Create custom metrics. Create dimensions and metrics from event parameters and user properties so you can easily access data in reports and explorationsCustom dimensions and metrics enable. Item-scoped custom dimensions. You must set up ecommerce events to populate ecommerce metrics. Event. Register every custom parameter that you want to measure as an event, user or an item-scoped dimension or metric. Using Site Search data in GA4 August 10, 2022. The purchase event has a number of event-scoped parameters, such transaction_id, value, and tax. UA Product Type – > GA4 Item-scoped type While Google Analytics 4 does collect sessions, it primarily has an event-based measurement model . Google Analytics collects some user-scoped dimensions by default. 10. New dimensions and metrics in audience builder. 50. Note: Item-scoped and event-scoped dimensions and metrics are incompatible with one another. item fields. Out of these, you can register 10 (free version of GA4) or 25 (enterprise version) as Item-scoped Custom Dimensions in the Google Analytics 4 user interface. I can see event in GA4 dashboard as well in debug mode and realtime.